AOL’s new branding trades iconic running man for goldfish

The new brand logo comes with a changing background and replaces the letters AOL with Aol. – complete with a period AOL just released its new branding look—one consistent typography showing “Aol” with different literally hundreds of “reveals” from various artists. We’re only seeing a snapshot; the new identity fully debuts when AOL rings the [...]

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Say hello to the new MSN butterfly – istartedsomething

A trademark application filed earlier this month has quietly revealed a new logo for Microsoft’s online content brand MSN and, presumably, also its many regional subsidiaries. Unfortunately with only a black and white preview to work with, it’s not fair to judge the new logo just yet but its obvious it still retains the now [...]

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New Google Logo Celebrates The Barcode

Google’s new logo is a  barcode which, as far as we can tell, says “Google.” Today is the 57th anniversary of the first patent on the bar code. Inventors Norman Woodland and Bernard Silver filed the patent on October 1949, and it was granted, No. 2,612,994 (pdf), on October 7, 1952. The original patent was [...]

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